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Brandstory

The most beautiful things in life, tell a story - and the best stories tell our collectors.

In our expertly prepared brands, you will learn everything about the most important watch brands in the world, from A. Lange & Söhne to Rolex and Zenith. Accompany us on a journey, through pioneering technical developments, unique watch details and exciting success stories.

The history of the manufactory A. Lange & Söhne began more than 170 years ago. Ferdinand Adolph Lange founded the renowned ...

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Abraham-Louis Breguet (1747 - 1823) is regarded as the most brilliant inventor of his guild. He has revolutionized the art of ...

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Audemars Piguet is the only traditional Swiss watchmaking company that is still family-owned even after 140 years. The founding ...

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Bulgari was founded in Rome in 1884 and only celebrated the 125th anniversary of an independent family business in 2009. In ...

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Cartier, the world-renowned company, goes back to a small jewellery shop at the 29 rue Montorgueil in Paris, which Louis-Francois ...

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The grandfather of the "Grande Maison" was Charles-Antoine LeCoultre. He founded the company together with his brother Ulysee ...

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Chopard was founded by Louis - Ulysse Chopard in the picturesque village of Sonvilier, in the heart of the Swiss Jura region, in ...

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Although Chronoswiss's history is rather short compared to other tradition-rich watch manufactures, it is nevertheless impressive. ...

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In 1955, Simone Ries, together with René Bannwart, founded the company Montres Corum SàRL (in short: Corum) in La Chaux-de-Fonds ...

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François Czapek was a Czech-born Polish watchmaker who fled to Geneva in 1832 after fighting in the Polish uprising. He ...

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The history of Girard Perregaux begins in 1791 in the Swiss canton of Neuchâtel. Girard Perregaux is one of the oldest Swiss ...

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Glashütte, Saxony has been the undisputed center of the German watch industry since the middle of the 19th century. So what the ...

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In 1860, Edouard Heuer opened his first watch workshop in St. Imier, a small town in the Swiss Jura in western Switzerland. Since ...

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The luxury watch brand Hublot (French for "bullseye") based in Nyon, Switzerland was founded in 1980 by the Italian Carlo Crocco. ...

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The successful history of IWC began in 1868, when the American engineer Florentine Aristo Jones settled in Schaffhausen, ...

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The 23-year-old Louis Brandt decided to open his own «Comptoir d'etablis- sage» in La Chaux-de-Fonds, Swiss in 1848. «Comptoir ...

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The Panerai brand was founded in 1860 in the picturesque Florence, by Giovanni Panerai. Nearly 130 years after the establishment ...

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The timepieces of the Genevese manufactory Patek Philippe, count for many connoisseurs, for over 175 years, among the best in the ...

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What do the former US President Bill Clinton, the actor Orlando Bloom, the Geneva banker Arpad Busson, the German football star ...

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ROLEX is certainly the most famous watch brand in the world. ROLEX watches are cult, myth and legend alike. But what makes this ...

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The hobby watchmaker Jehan-Jacques Blancpain founded the Swiss watch manufacture in 1735. From the beginning the name Blancpain ...

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The traditional company was founded in 1884 by G.- Léon Breitling in the Swiss Jura. Breitling himself played an important role in ...

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"The Tudor" was founded as a brand in 1926 by the company Veuve de Philippe Hüther managed by Hans Wilsdorf, but no later since 19 ...

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Founded in Geneva in 1755 by Jean-Marc Vacheron, the traditional luxury watch manufacturer Vacheron Constantin has its origins in ...

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The visionary Georges Favre-Jacot founded the "Fabrique des Billodes" in 1865 and thus the first watchmaker's factory, which ...

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